
Avengers: Doomsday LEGO Sets Are Out Today - and Already Up to 15% Off in the UK
The Avengers: Doomsday wave went on general sale today, 4 October, with no Insiders early access this time. The good news for UK buyers is that you don't have to pay full price on day one. Independent retailers had stock in time for launch, and most of the wave is already sitting 12-15% below RRP.
Here is where each set stands today, based on the prices we are tracking across UK retailers.

76348 Epic Battle: Avengers: Doomsday is the biggest discount of the wave. It has an RRP of £89.99, but Zatu has it at £76.09, which is 15% off and the lowest price we have seen. You get 846 pieces, a fully posable Sentinel over 25 cm tall, and six minifigures: Doctor Doom, Magneto, Thor, Nightcrawler, Mystique and Mister Fantastic. That's an unusually strong line-up for a sub-£80 set. Twelve retailers are already listing it, so expect the price to keep moving.
76352 New Avengers Tower is the flagship at £99.99 RRP, and the best price is currently £88.15 at Zatu, about 12% off. It has 954 pieces, stands 34 cm tall with four floors, and includes six minifigures led by Doctor Doom and the Thunderbolts crew (Yelena, Red Guardian, Bucky Barnes and Sentry), plus the Human Torch.

76347 Avengers: Doomsday Quinjet drops from £54.99 to £46.75 at Zatu, which is 15% off. It's the most kid-friendly of the wave, with an opening cockpit, stud shooters and four minifigures: Cyclops, Doctor Doom, The Thing and a winged Captain America.
76345 Doctor Doom Bust is the adult display piece. It is £38.35 at Zatu against a £44.99 RRP, which is just above the £37.59 low we have recorded. If you mainly want Doom on a shelf rather than a playset, this is the cheapest way to get him.

The one set you can't get cheaper is 40880 Avengers: Doomsday Heroes & Villain, the BrickHeadz four-pack of Gambit, Thor, The Thing and Doctor Doom. It is only listed at LEGO.com for now at £34.99, so it is full price or nothing.
That matters if you're chasing the current LEGO.com GWP. 40899 Astro Bot is free with orders over £135 from 1 until 7 October, while stocks last. New Avengers Tower plus the BrickHeadz pack comes to £134.98, an annoying 2p short, so you would need to add something small to qualify. Tower plus Epic Battle (£189.98) clears it comfortably. This week's double Insiders points are on selected Star Wars sets, not Marvel, so check whether the free Astro Bot is worth more to you than the 12-15% saving elsewhere.

Our take: if you only want one set, Epic Battle at £76.09 is the best value in the wave, with the most minifigures per pound and the deepest discount. If you were going to buy two or more sets anyway, buying at LEGO.com to get Astro Bot is a reasonable alternative. Otherwise, add the sets to your watchlist. Prices on new waves usually keep falling as more retailers stock up, and the Christmas run-up is only a few weeks away.
Buy at LEGO.com: Epic Battle: Avengers: Doomsday | Avengers: Doomsday New Avengers Tower | Avengers: Doomsday Quinjet | Doctor Doom Bust | Avengers: Doomsday Heroes & Villain