
LEGOLAND Park Adventure (50090): February 2027 Park Exclusive Revealed at 2026 Creator Summit
LEGOLAND Park Adventure (50090) has been revealed at the 2026 LEGO Creator Summit in Billund. The set arrives exclusively at LEGOLAND parks from February 2027, priced at $109.99 in the USA. UK pricing has not yet been announced.

The build centres on a miniature LEGOLAND park - market stalls, a signpost, a small slice of Miniland and a roller coaster track running around the perimeter - with a new up-scaled minifigure towering over it all in an "I LOVE LEGOLAND" t-shirt and red cap. Six regular minifigures are included too. At 1,578 pieces and $109.99, it works out at under seven cents per piece.
Early reactions have been mixed. Several fans have noted that the base looks sparse, with a significant share of the piece count absorbed by the oversized figure, and that the figure and coaster feel like two separate builds rather than one integrated scene. The roller coaster is the standout element, and there's been some debate over whether its cornered, rising rail pieces are new or simply parts that haven't been used much before.
For collectors of up-scaled figures this is another exclusivity headache, though availability across multiple LEGOLAND parks is a big improvement on last year's pirate captain exclusive, which was sold at only a single location worldwide. Whether Discovery Centres will also stock it has not been confirmed.
The practical limitation is the familiar one: LEGOLAND exclusive means a park visit is the only route to buying one at retail. No LEGO.com, no Smyths, no online retailers. For UK buyers that means LEGOLAND Windsor, and with the parks' main season typically starting in the spring, it's worth checking opening dates before planning a trip around it. Miss it and the secondary market will cost considerably more.
This reads as a souvenir for park visitors rather than a project for builders chasing an interesting build. The concept is sound - LEGOLAND carries a lot of nostalgia - but the balance between the oversized figure and the park around it will divide opinion. Decide which you're buying before you make the trip.