Hope Assembles: LEGO Ideas Launches Its First Star Wars and Marvel Build Challenge
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Hope Assembles: LEGO Ideas Launches Its First Star Wars and Marvel Build Challenge

LEGO launched the Hope Assembles challenge on 10 October 2026 at New York Comic Con, inviting fans to mash up Star Wars and Marvel into a single build. The winning entry will become an official LEGO product.

LEGO Ideas Hope Assembles - Star Wars and Marvel build challenge

The announcement was made at a NYCC panel by Kevin Smith, actor, director and Marvel Comics writer. Smith said: "Working on the upcoming Star Wars/Marvel: Hope Assembles comic series has been incredibly exciting, and this LEGO Ideas challenge reflects the same spirit of creativity inspired by these two iconic universes. This challenge gives fans a chance to be part of something never done before and I can't wait to see all of the creative Marvel and Star Wars mash-ups it inspires."

Builders choose from three themes: Vehicle Fusion, Character Fusion, or Scene Fusion. Submissions are open now and close on 12 November 2026. Fan voting begins 8 December 2026, with Grand Prize Selections announced in 2027.

The challenge ties into Star Wars/Marvel: Hope Assembles, a five-issue limited comic series launching January 2027 - the first-ever crossover between the two universes in comics. LEGO has structured the challenge around that release and the Star Wars franchise's 50th anniversary, also in 2027, which gives the mash-up a coherent reason for existing rather than feeling like a random pairing.

Fede Begher, Senior Vice President and Head of Product Group at the LEGO Group, said: "This challenge is a milestone for LEGO Ideas and our fan community. For the first time ever, fans can build with both Marvel and Star Wars in a single LEGO Ideas challenge, unlocking entirely new possibilities for creativity and storytelling. We know our fans never stop imagining new ways to bring their favourite worlds together."

The brief is genuinely open. Pick a pairing - a Mandalorian in Iron Man armour, an X-Wing in Stark Industries colours, Spider-Man alongside Luke Skywalker - review the challenge guidelines, and build it. Entries are free.

Submit at ideas.lego.com/campaigns/hope-assembles.